o país gratuito…

portugal está a ser notícia! sempre por boas razões (sic!), obviamente… com o novo diário gratuito que aí vem, o global notícias, passará a haver mais circulação gratuita que circulação paga! e… daqui a uns meses é possível que pareça ainda mais…

o jornal gratuito está, definitivamente, na moda em portugal. depois dos telemóveis e da banda larga…

Newspaper Innovation:
The new paper will be the sixth free daily in Portugal after Destak (Cofina, 2004), Metro (2005), OJE (2006), Diário Desportivo and Meia Hora (both 2007). Total free circulation is now more than 550,000. Total paid circulation in 2006 was 620,000 meaning that with the new title there will be more free than paid circulation in Portugal. Transferring readers from free to paid, however, has never been shown in the – so far short – history of free daily newspapers.

> via editors weblog

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